Essential Lucky Charms™ - Lucky Red - Suede Shop the edit

We teamed up with General Mills on a collection built around the cereals you grew up on: Lucky Charms™, Cinnamon Toast Crunch™ and Cocoa Puffs™. It's footwear and apparel made for slow mornings and midnight snacks, dressed in colors pulled straight from the box. 

The Essential slipper ($135) comes in soft suede with our plush terry interior, and every pair arrives in a custom nylon Brunch Bag designed to look just like your favorite box of cereal, the kind you used to dig through for the marshmallows.

There's also a French terry crewneck ($140), slightly oversized and made to be lived in, plus an all-cotton dad cap ($45) with a little something on the brim. This one's for eating cereal straight from the box when no one's watching, for the kind of comfort you've known since you were a kid. Breakfast-table nostalgia you can wear. Available to shop now on brunch.us.

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Essential Lucky Charms™ - Lucky Red - Suede
Essential Lucky Charms™ - Lucky Red - Suede
Essential Lucky Charms™ - Lucky Red - Suede
Essential Lucky Charms™ - Lucky Red - Suede
Essential Lucky Charms™ - Lucky Red - Suede
Essential Lucky Charms™ - Lucky Red - Suede
Essential Lucky Charms™ - Lucky Red - Suede
New

Essential Lucky Charms™

Suede | Lucky Red

$135
$135
Essential Cocoa Puffs™ - Chocolate Milk - Suede
Essential Cocoa Puffs™ - Chocolate Milk - Suede
Essential Cocoa Puffs™ - Chocolate Milk - Suede
Essential Cocoa Puffs™ - Chocolate Milk - Suede
Essential Cocoa Puffs™ - Chocolate Milk - Suede
Essential Cocoa Puffs™ - Chocolate Milk - Suede
New

Essential Cocoa Puffs™

Suede | Chocolate Milk

$135
$135
Essential Cinnamon Toast Crunch™ - Cinnadust - Suede
Essential Cinnamon Toast Crunch™ - Cinnadust - Suede
Essential Cinnamon Toast Crunch™ - Cinnadust - Suede
Essential Cinnamon Toast Crunch™ - Cinnadust - Suede
Essential Cinnamon Toast Crunch™ - Cinnadust - Suede
Essential Cinnamon Toast Crunch™ - Cinnadust - Suede
New

Essential Cinnamon Toast Crunch™

Suede | Cinnadust

$135
$135
Crewneck - Lucky Red - Lucky Charms™
Crewneck - Lucky Red - Lucky Charms™
Crewneck - Lucky Red - Lucky Charms™
Crewneck - Lucky Red - Lucky Charms™
New

Crewneck

Lucky Charms™ | Lucky Red

$140
$140