Brunch travels abroad for their latest campaign.
Taking place over a lackadaisical summer afternoon, a group of friends leisurely stroll along a sun-kissed promenade as the air hangs heavy with scents of salt water and sunscreen. Lost in thought but not direction and with no destination in mind, the friends surrender to the pull of the city. Intuition and the cobblestone streets provide the only way forward, with each bend revealing a new vista, a new possibility of where the day could take them. Wandering through a piazza, the friends stumble upon a gelateria with a faded pink awning and mismatched chairs. The pistachio gelato begins to immediately melt, surrendering to the summer heat. The sun begins to set and paints the sky in shades of apricot and lavender as a contentment amongst the group sets in – the day once impossibly vast, now a shrunk memory that is already lamented and fondly recalled.
The simple elegance of a summer afternoon is at the heart and soul of Dérive.